WMC:Cidalia Paiva

Biography
Dr. Cidalia Paiva is the executive director of the West Coast College of Massage Therapy in New Westminster, British Columbia. Dr. Paiva is also one of North America's leading experts on ethics and professionalism in massage therapy today. She is the author of four books and over 60 articles and publications in academic and professional trade journals and the owner and president of Ethicsinc.ca, a private ethics consulting company. Learn more at https://www.ethicsinc.ca.